Fairbanks Chamber Weekly Business Luncheon: Marketing Fairbanks to Asian Visitors & Beyond
Featuring Ilona Cambron, Director of Air Service Development at ASM Americas,
Hang Zhao, Senior Consultant at ASM,
and Scott McCrea, Director of Tourism at Explore Fairbanks
The presentation will provide an update on the aviation industry trends, airline network development strategies, and how FAI fits into the network. The focus of the presentation will be on the air service development efforts undertaken by the Fairbanks International Airport and their community partners, in particular, the strategies to secure new routes to Asia.
Hang Zhao is from China and has an extensive aviation background and will provide an overview of Chinese aviation regulations, and share his expertise on how to effectively market a destination to the Chinese customer.